What I’ve Been Up To
What I’ve Been Up To
In my role as CEO of The Circle, I’ve poured nonstop energy into building an AI-supported platform that reimagines word-of-mouth as personalized and easily accessible search engine. I’ve had my foot in every aspect of the company from design, strategy, branding, marketing, finance, recruiting, etc. I’ve been nonstop hustling to bring The Circle to life. Sign up for our waitlist to stay in the loop!
At the NBA, I dove into the fast-paced world of global sports. I uncovered insights in ticketing and hospitality data and developed strategies and premium package options to optimize ticket spend. I streamlined operations across contracts and budgets, and crafted resources that made leadership decisions faster and sharper. Every day, I had a hand in communications that mattered, from producing daily newsletters for senior leadership to contributing directly to reports shared with Deputy Commissioner Mark Tatum.
The National Basketball Association
As an Innovation Strategy Intern at Live Nation, I spent two summers blending creativity with strategy to reimagine the future of live music. From developing culture-inspired venue concepts and presenting research decks on pop culture and AI, to crafting copy and internal newsletters, I immersed myself in every stage of the ideation process. Whether analyzing competitors, brainstorming signature fan moments, or translating big ideas into tangible presentations, I honed my ability to merge research, creativity, and strategy to help shape experiences that wow audiences.
Live Nation
As marketing and media design lead for A&O Productions, I brought campus events to life through bold visuals and creative campaigns—designing eye-catching graphics, leading guerrilla marketing that sparked buzz, and driving campaigns from concept to completion under tight deadlines. It was equal parts creativity, strategy, and hustle to make sure every show left its mark.
As Creative Director and Photo Editor of Black Board Magazine, I helped resurrect a fading publication, quadrupling membership, leading a growing creative team, and reimagining the magazine’s visual identity. From designing bold covers and layouts under tight deadlines to pitching themes, teaching design workshops, and managing production with our printer, I blended creativity and leadership to build a space where ideas and visuals came alive.
To the right are two of the covers I designed,